[TheThinkTank] bicycle shaped objects
Erik Ryberg
ryberg at seanet.com
Wed May 28 12:19:08 PDT 2008
I am convinced--though admittedly not for any studied reason-- that many
people buy department store bikes because they need cheap
transportation, not because they want a cool-looking mountain bike with
full suspension and they think they get that at Wal-Mart. Which leads
me to believe that there is a market for simple bikes of decent quality
that are inexpensive.
When in Mexico City recently I saw a line of bikes that had aluminum
wheels, aluminum hubs, aluminum "mustache" handlebars, cheap steel road
frames, single-speed freewheels, aluminum platform pedals, aluminum
three-piece cranks, and V-brakes. They sold for $75.00 US complete,
retail. The bikes looked to me to be completely rebuildable, fairly
durable, and pretty efficient to ride.
They seem to be offered as a competitor to the ubiquitous, not-so-good
one-speed hundred-dollar Benottos, here:
http://www.benotto.com.mx/s_seccion29000/html/elemento.exr?Clave_Elemento=TRHAG12801&N=0
I believe bike co-ops might be the place to start introducing such a
bike to the American consumer, at least in places like Tucson where it
is flat and multi-speeds are unnecessary.
But how to do it?
Erik Ryberg
info at re-cycles.ca wrote:
> Recently I have seen many examples of new department store bikes with
> cones TOO tight and some with NO grease in the bearings or anywhere
> else.
--
Erik B. Ryberg
Attorney at Law
445 West Simpson Street
Tucson, AZ 85701
phone: (520) 622-3333
fax: (520) 792-6677
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