"Have a non-mechanic socialite run your shop."

HA!  that's pretty much my official title!  :)  it works for us.. how do you think we get so much free stuff donated?  perhaps another topic of discussion.. forms of leadership and the leadership collective.. what kind of crew it takes to make it all work.

thanks for responding, everyone.  keep the ideas coming if you've got 'em.. otherwise, i'm looking forward to talking about this in real life at bikebike.