Remember to keep at least one or two of your old t shirts, literature ,hand outs that has this now trademarked name , it will help years down the line if they try and give the old cease and desist order. Canoe clubs across the world are trying to fight the Ironman people , seems the Ironman Gatorade people think they now have the only legal use of the word Ironman in advertising. Fact is outrigger canoe races and some aussy surf races were using the term Ironman for many years before the Gatorade trademark. The clubs are looking for old t shirts and race awards, race advertisement, trophy, from the pre trademarked era in order to prove it was in common usage before they trademarked it. Just something to keep in mind, when cleaning and tossing stuff .