The Cardboard Bicycle Project is a new, revolutionary and green concept that produces bicycles which are made of durable recycled cardboard.
ERB is an active partner who manages all the business and financial aspects.
The first commercial model of bicycles is designed for large companies as a vehicle for the employees and to large cities as a cheap, light-weight vehicle and parallel to it the electric model is being developed.
The Cardboard Bicycle can withstand water and humidity, coated with a strong layer of brown and white material, making the finished product look like it is made of hard lightweight plastic and can carry riders weighing up to 220 kilograms.
The cost to make the bicycle is around $9-$12 and the manufacturer expects that the cost to the consumer would be around $60-$90 depending on what parts they choose to add on.
ERB leads the world wide business activity of Cardboard Bicycle in Israel and abroad.
What was the biggest challenge in working with cardboard?
The biggest challenge of the cardboard bikes development was to learn and develop a whole new know how and
SWOT in regards to the Cardboard material.
What did you learn from the experience?
What start up nation learned: Nothing is impossible!
Is it patented?
All know how, working and production techniques are closed within multi claims IP.
How far along is the development of the product?
The development started 3 years ago, since there was no know how in regards to the Cardboard material, first 2 years were devoted to learn the properties and behavior from all aspects of engineering tools, strength calculation and analysis, and establishment of the IP that protects all this know how.
Do you have a manufacturing and marketing plan already in place?
We did not put together any marketing plan since we understand that this task will have to be planned with our strategic partner that we look for now. We know for sure that designing the shield with the Logo of a city, company or any entity we will gather with, will bring his power of marketing and PR that will help market the product.
We have other products in our future pipeline as wheel chairs, baby carriage and more.
Does the company currently have any assets?
The real asset of the company is the unique know how and IP which includes all aspects of strengths and weaknesses calculations of the raw material, fire and waterproof techniques and the ability to produce almost any product such as furniture's, wheel chairs etc'.
When will the company get toythe point where it is manufacturing?
The Company now raises $750K that will bring the company after one year of operations to a full and detailed manufacturing plans for the first 2 platforms. The commercial bikes for companies and cities (BOM – $10, 9 KG), and the kids bike (BOM - $3, 1.5 KG). These models will be almost 100% recycled materials and will have the options of adding an electric motor.
At this stage we have only the prototype for the commercial bikes as shown on the video (serial production for the adult bikes with or without the electric motor).