On the blog click any of the tabs across the top (beneath the banner picture). I've found cruiser rides, specifically family oriented cruiser rides help get kids on bikes. The best part happens when I'm doing bike safety with the kids, the parents hear the message, too. In my opinion, teaching kids the rules of the road does absolutely no good unless their parents are comfortable riding on the street. If we tell kids riding on the sidewalks is unsafe, but, at home that's the only place they're allowed to ride, then it creates a conflict in the mind of the child. However, if through a cruiser ride, the parents get comfortable riding on the street - then, the family begins to ride together.
After each weekly cruiser ride I ask the adults to seek out streets in Longmont with Bike Lanes and ride with their kids.
Lastly, kids 7 years old and younger rarely understand why something is wrong - in contrast they have a fantastic understanding of safe vs unsafe. So I always couch ideas/examples in safe vs unsafe language. Like Is it safer to wear a helmet? Then go into the safe way to wear a helmet. I also ask parents to call out safe bike riding vs unsafe riding when the kids are in the car. Calling out safe vs unsafe cyclists helps kids get a better visual for what safe vs unsafe looks like.